1st African-American Sales Representatives for Dillards in Monroe


Dillard’s was a large department store operating in the Pecanland Mall in Monroe. Initially, the store was reluctant to hire minorities in sales. Ms. Alston was the first Black hired in sales at the store.

She met customers and through professional presentations and personality convinced store owners that Blacks would be an asset to the company in the sales arena.

If she failed, others of her race would probably find it difficult finding similar employment. Other stores watched as she performed under high scrutiny. She opened a door that made it possible for others